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Joanne Zaiac President, Digitas New York As president of Digitas New York, Joanne is responsible for driving the strategy and execution of Digitas services across the office client base (including American Express, IBM, Kraft, Delta, and Samsung). She oversees the development and growth of the NY and Norwalk, CT locations. During her tenure as President, has driven significant expansion and growth of Digitas New York, adding several Fortune 500 clients and recruiting some of the industry’s top talent. Joanne’s career as an integrated marketer began in general advertising at Havas Dentsu Marsteller. She then spent 14 years in Direct Marketing at Wunderman Worldwide/Young & Rubicam. She joined Digitas in 1999 to gain more experience in digital marketing. Joanne serves on the Board of Directors for Junior Achievement New York and on the Advisory Board for SheSpeaks.com. She is also an honored recipient of the Academy of Women Achiever’s (YWCA) Women Achiever Award. Joanne graduated magna cum laude from Harvard University with a BA in History and Literature, and was elected to Phi Beta Kappa. She lives in Manhattan with her husband and three children. |